I mean topical and up to date.
With the past election one thing came into sharp focus. The ability for independents to stay up to date and topical way faster than many other production sources.
ZAZZLE and CafePress have been host to a steady stream of brand new products being created by apparel versions of nostradomus. By using outlets like Zazzle and CafePress they are able to produce a prescient amount of topical product at the same pace that some writes a blog.
For cool, unique election coverage, Check out Moya Apparel!!!
They are faster and funnier than a local newpaper.
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